Oct 18, 2019
TORONTO, October 18, 2019 - RBC Ventures has been recognized in two categories of the 2019 BAI Global Innovation Awards, a prestigious awards program that celebrates the most transformative solutions in the financial services industry worldwide. RBC Ventures received the award for Business Model Innovation, reflecting its unique portfolio approach of build, buy, invest and partner to create ventures within RBC, Canada’s largest bank, in order to accelerate RBC’s growth and disrupt the meaning of “bank.” DRIVE, an app built by RBC Ventures, was tops in the Innovative Touchpoints & Connected Experiences category. The app keeps Canadian car owners informed and in control by helping them access the information and services they need, when they need them – all in a digital hub. In addition, DRIVE connects consumers to RBC’s auto dealer partners for service appointments to help drive partner business revenue.
The 2019 BAI Global Innovation Awards winners represent the most distinctive, revolutionary solutions in the global financial services industry, and RBC was selected from hundreds of nominations submitted. Since its inception in 2011, the BAI Global Innovation Awards recognize industry leaders and showcase what leading financial services innovators in all regions of the world are doing to deliver new value to customers and employees as well as improve efficiencies and profitability for their organizations.